LinkedIn Marketing
LinkedIn Business Page Creation
LinkedIn is a social corporate network site where most of the audience were professional, company page is a profile page where you can connect with the individual companies. This page is fully dedicated to your company and it is public. This page helps in interacting directly with those company pages to create professional relationships.
Competitors Analysis
Competitors’ analysis will be performed to know the engagement rate, number of their followers, and other key performance indicators which in turn help you to know where you have to focus more to reach your goal.
Audience Research
Even though LinkedIn is having a professional audience, audience research will be done by our company to make sure the posts are reaching the specified audience. IT is crucial because unlike other social media platforms LinkedIn is having a limited category of the audience to target.
Creation of Group
LinkedIn groups are very useful, we create the groups which will help you to engage more, and generate leads, and your content(blogs) will reach more the group members.
Invite Connection to Like Your Page
At ayron digital solutions, we invite the connections of those who certainly benefit for your business to follow your business page.
Posting in LinkedIn Groups
We can post on the different groups by being a member in groups. We chose the potential member groups to post and increase the traffic.
Video Posting
LinkedIn ads also consist of videos, these videos can be circulated to normal accounts and groups, videos are always beneficial and they grab the attention easily, you can post a demo or intro video of your upcoming webinar like that.
Image Posting
Image posting as usual is the posting of ads from your account to others, it allows up to 9 images at a time posting.
Hashtag Research
LinkedIn benefits with the hashtags, for every ad we post on your LinkedIn business page, we post with the hashtags which we have already done research on whether those hashtags reach to right target and more people.
Creation of Showcase Page
A very special feature of LinkedIn marketing is the showcase page, these pages are ad-on pages to your business page which are focused on the individual product or in-depth services and products of your company, we create these pages to meet the individual personas of the customers.
Responding to Comments
Not only on other social media platforms, but we also respond to the individual comments, with a clear motto to increase your business circle.
Campaign Manager Account Set Up
The campaign manager account on LinkedIn is used for the managing of the ads tool, this account is used for the evaluating the ad campaigns on LinkedIn
Creation of Campaign
A campaign is an ad campaign that is used for a specific target like job recruitment ads, generation leads, increasing visibility, and service or product sales.
LinkedIn Insight Tag Installation
LinkedIn insight tag is a JavaScript, basically works like other social media insights tools but it is specifically for the website, this tool provides the details like conversion tracking rate, website audience, and website demographic factors. The website should consist of the LinkedIn Insight as a basic component of your website
Creation of Custom Conversion
Custom conversion is about the modification of the conversion tracking for 1 day, a week, a month, or 90days.
Ads Monitoring
In digital marketing, ad monitoring is compulsory, and we monitor the ads accordingly with the analytical tools of LinkedIn, which gives the ROI of ads, reach, traffic, and conversion of the ads.
Monthly Report
We not only monitor the ads but the generation of the reports every month will be there, and the reports are analyzed with the previous reports.
Business page optimization
Business page optimization is very necessary because you cannot give outdated info about your company and other details. We update your business page by posting the profile picture, giving the info of contact details, adding the background effects (pleasant one) updates about the location and other company details, your title and motto should be clear and strategic.
